Example - HOTEL or RESORT

Overview:
New customers will travel further, passing other hotels and resorts on the way, to stay at your property because you accept their trade credit as a form of payment. When they spend trade credit at your property they are saving money (see your example scenario below).

Some assumptions:
1) You are the business owner or authorized representative.
2) Your property is open, the lights are on, the equipment is operating and the staff are working.
3) Your housekeeping is paid-for on an hourly basis as an operating expense (not "per-room").
4) Your property occasionally has some unsold room-nights.
5) You don't know how you will use your trade credit.

The scenario:
A customer occupies a room for a price of $100.00 for the night. They pay 100.00 in trade credit.
Afterwards, you buy $100.00 worth of advertising and you pay for it with trade credit.
That $100.00 purchase actually cost you only $12.00 (a discount of 88% - saving you $88.00).

Here's how we got there:
The room cost you nothing to fill and the trade exchange charged you $12.00 when you spent the 100.00 in trade credit (a 12% transaction fee).

Summary:
Your property welcomed a new guest just by being a member of Island TradeLink, and you obtained advertising media to attract more cash-paying guests. This was a good trade of excess capacity for advertising.

In this example we described a purchase almost immediately after you sold some capacity - but you don't have to spend your trade credit right away, you can save it like cash. And we described a purchase of advertising - but you can buy whatever you want or need.
View our list of recent purchases for other ideas.

Guests paying with trade credit must be considered extra, new customers. You should accommodate them only when you have space not otherwise occupied by cash-paying guests (cash IS "King"). You can designate certain periods of time when you will not accept trade credit ("blackouts").

If you have unsold room-nights, let the trade exchange fill them with extra guests for extra revenue.

Learn more about the benefits.