Example - TOUR OPERATOR

Overview:
Customers will travel further to join your tour because you accept their trade credit as a form of payment. When they spend trade credit for a tour with you they are saving money (see your own example scenario below).

Some assumptions:
1) You are the business owner.
2) You have a tour scheduled, the equipment will be operating and staff will be working.
3) Your tour has some unsold seats (tickets).
4) You don't know how you will spend trade credit.

The scenario:
A customer occupies a seat on your tour for a price of $100.00. They pay 100.00 in trade credit.
Then you buy $100.00 worth of advertising for your tours and you pay for it with trade credit.
That $100.00 purchase cost you $12.00 (a discount of 88% - saving you $88.00).

Here's how we got there:
The seat cost you nothing to fill and the trade exchange charged you $12.00 when you spent the 100.00 in trade credit (a 12% transaction fee).

Summary:
Your tour business gained a new customer just by being a member of Island TradeLink, and you purchased advertising to attract more cash-paying customers. This was a successful trade of unsold capacity for advertising.

In this example we described a purchase almost immediately after you sold some capacity - but you don't have to spend your trade credit right away, you can save it like cash. And we described a purchase of advertising to attract more customers - but you can buy whatever you want or need.
View our list of recent purchases for other ideas.

People paying with trade credit must be considered extra, new customers. You should accommodate them only when you have seats not otherwise occupied by cash-paying guests (cash IS "King"). You can designate certain tours that will accept trade credit.

If you have unsold seats, let the trade exchange fill them with extra customers for extra revenue.

Learn more about the benefits.